G. Bradley Cole Company: Genomic Health

G. Bradley Cole

Finalist, Public Company – Small to Medium

Brad Cole, with over 30 years of experience in life sciences and healthcare technology, has an impressive track record of successfully leading companies through rapid growth, including building multiple pre-revenue start-ups into global public companies pioneering new markets. Brad joined Genomic Health in 2004 and guided the company through its 2005 IPO and follow offerings, raising $115M, growing the company from a small start up to a $330M revenue business that has pioneered value-based molecular diagnostics globally and now has served close to a million patients worldwide. Throughout his career as a CFO, Brad has been a catalyst for identifying and growing companies that would ultimately become leaders in their industry. His long and diverse list of contributions include financial successes with life science tools at Applied Biosystems, vascular medical devices at EVT/Guidant, and oncology molecular diagnostics at Genomic Health. Among many accomplishments, Brad’s track record includes numerous mergers and acquisitions as well as facilitating the acquisitions of Applied Biosystems by Perkin Elmer and EVT by Guidant Corporation. Over the course of his distinguished career, Brad has raised private and public capital, enabled business systems and processes required to bolster scale. He acquired complex business and technology licenses and played a key role in working with executive teams to change the landscape of medical & life science technology industries through novel breakthroughs that change patients’ lives, revolutionize care paradigm, and safe billions to the healthcare systems worldwide. His non-financial leadership expertise also includes vast experience in Global Commercialization and Operations, which uniquely well positions Brad to effectively bring together company aspirations with financial growth and sustainability. Passionate and focused on building great organizations, Brad’s motto is to drive success based on the results and business strategy coming together with the right type of corporate culture and mission-aspired team commitment. He holds an MBA from San Jose State University and B.S. in Accounting from Biola University.